Hummingbird SEO

By on Apr 1, 2014 in Search | 16 comments


Hummingbird, Google’s new search algorithm launched August last year, is said to have impacted 90% of search results.

The majority of the affected results are for long-tail search queries, which is why many practitioners didn’t notice the changes when it was first launched (30 days before the update was publicly announced).

Link Building Tactics I’m Focusing on this 2014

By on Mar 9, 2014 in Search | 52 comments


I’ve been asked this question many times, way before the year even started. So I just thought of writing about it, and perhaps to also serve as a module for our staff here at Xight Interactive.

The methods that I’m going to share on this post are the things that I’m implementing for the other sites I’m currently handling (that are aside from the clients we’re working on with our company) for over the next few months.

Dealing with Penalized Websites

By on Feb 17, 2014 in Search | 28 comments


The growth of inquiries for search engine optimization services has certainly increased over the past couple of years.

In the past, businesses mostly contact SEO companies or independent consultants for help to further improve the visibility of their websites – and eventually to increase its traffic. But sadly, these days, perhaps more than half of the businesses looking for SEO help are businesses hoping to recover from algorithmic updates/penalties.

12 Inbound Marketing Tips for 2014

By on Jan 28, 2014 in Content, Conversion, Search, Social | 35 comments


I did a short presentation last week for the first ever startup/marketing meetup that our company has organized.

The pointers from my talk were mostly based on my personal experience for the past 3 years of my career as an online marketer and a business owner – so I was really excited to turn my slide deck into a blog post as well.

A Year without Guest Blogging

By on Jan 14, 2014 in Content, Search | 27 comments

overall traffic

First off, sorry for the misleading title, because it’s not entirely true, since I’ve published 3 guest blog posts last year (2 for Moz and 1 for Hit Reach).

I’m not saying that guest blogging doesn’t work, because it really does (when getting published on the right places)!