How I Do Link Baiting on @kaiserthesage

By on Oct 10, 2013 in Content, Search, Social | 24 comments

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This was my slide presentation earlier today for a brainstorming session with WebPros‘ search and content team (they were amazing and a very smart team!). The deck is just a recap of the core inbound marketing strategy that I’ve been implementing on this blog for the past couple of years.

If you’ve been a reader of this blog, then I believe you’ll find many of the ideas from the presentation very familiar.

If you liked this post, you can subscribe to my feed and follow me on Twitter @jasonacidre.

Jason Acidre

Jason Acidre is Co-Founder and CEO of Xight Interactive, marketing consultant for Affilorama and Traffic Travis, and also the sole author of this SEO blog. You can follow him on Twitter @jasonacidre and on Google+.

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  1. Lisa

    October 10, 2013

    Post a Reply

    Very nice and concise slideshow with easy to digest summary of what works for your link building strategy. My time is more and more limited these days and I love to digest information like this. I know it can gloss over details but often I don’t want to mach detail and technical explanation. Thanks for sharing.

  2. A.J. Ghergich

    October 10, 2013

    Post a Reply

    Great stuff…I really liked slide #18 :)

    Your outreach process is very similar to mine. Leveraging people who have already proven to LINK & LIKE similar content works fantastic.

    • Jason Acidre

      October 11, 2013

      Post a Reply

      Yeah, I find that approach (for outreach) very effective too – since they’re highly targeted.

      Thanks for dropping by AJ :) It’s always nice to see you here

  3. ryan

    October 11, 2013

    Post a Reply

    I was not going to take this seriously at first just because of the image on the home page lol.
    I still read this though and great slides I guess you do learn things more if it is not as serious sometimes so great post.

  4. Ryan Biddulph

    October 12, 2013

    Post a Reply

    Hi Jason,

    Smart. Create unique content and build your friend network. Stand out from the crowd while getting promoted like mad.

    Thanks for sharing!

  5. Krunal

    October 14, 2013

    Post a Reply

    Link baiting and relationship baiting are must in SEO industry. A very excellent slideshow, Jason.

  6. Brendan

    October 14, 2013

    Post a Reply


    Thanks for your post. I have just found out that getting links from other sites improves search rankings. This is a great way to get other websites to link to mine.

  7. Lalit Burma

    October 14, 2013

    Post a Reply

    Hello Jason

    Love your presentation.

    Here are my few questions and feedback –

    Slide No 23 – We noticed that bounced rate is 83.84% and site avg is 74.21% – Such rate is quite high.

    Would love to get your thoughts on this.

    Slide No 27 – Now this is quite effective and give you opportunity to capitalise it.

    Slide No 40 – Love that Pro tip

    and you end it quite well – “A great content deserves a great campaign”

  8. Laurie Ramos

    October 15, 2013

    Post a Reply

    Thanks for your post. Link baiting and relationship baiting are must in SEO industry.

  9. Anurag kumar

    October 17, 2013

    Post a Reply

    Jason Acidre
    This slide share was amazing. You have done a great work by making this slideshows.
    Thank you very much.

  10. Thanks for this slideshow Jason. I just opened a new website and was looking for some ways to build some backlinks to it. I realize that on site seo can only get you so far.

  11. Stephan

    October 23, 2013

    Post a Reply

    Great presentation and orientation that you provided here.
    thanks for your sharing Jason. that gonna help me a lot.


  12. Steven Smith

    October 24, 2013

    Post a Reply

    Good presentation. As you have identified keyword research is very important. Expecting more on link building tactics.

  13. Abhijit Gupta

    December 16, 2013

    Post a Reply

    Thanks for the information on link baiting. That was a good and informative post. I appreciate the information on link baiting. It is great to get this kind of insight. Link baiting is a new and progressive method of increasing link popularity. Thanks again for all the great tips!

  14. Jacob

    December 19, 2013

    Post a Reply

    It’s my first time reading your post, and I find it very interactive. I have been doing SEO in Small business website and I think this can be very helpful for the success of my campaign.
    Thanks for sharing new ideas.

  15. James

    April 16, 2014

    Post a Reply

    This is a great post…I find myself struggling to supply rich and unique content when my posts are primarily about events in the city. It is a real estate site and use a combination of topics, primarily events in the area and home maintenance tips. Any advice?


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