How to Find Profitable Keywords with Low Competition

by Kaiserthesage on February 26, 2011 · 11 comments · Search


As we all know (I’m assuming that you already know it), keywords are very essential to all forms of SEO strategies out there. Internet marketers rely on keywords to point their targeted market straight to their websites. The problem is that there are too many smart internet marketers and SEO practitioners today that are already competing for most of the keywords that you desire to invest in.

But it doesn’t mean that all the good keywords are already feeding big sharks from your side of the ocean. Since some do fail to spot profitable keywords due to lack of research, knowledge of the market, being blinded by what the rest are shooting at or sometimes tools to help them become aware of the deficiencies of their competitors’ campaigns.

Finding Nemo, Now!

I want to keep this entry short, so you can start digging for those profitable keywords with little competition and make them rank higher on search engine rankings in about 2 weeks – which I will share to you later on. First of all, the task will certainly need a tool to uncover lucrative keywords from your niche. In this task, you will have to use Traffic Travis, a free SEO software that’s capable of doing the following:

  • Find keywords
  • Check your site’s search engine rankings (Google, Yahoo, Bing and Ask)
  • See other sites that ranking for a certain keyword
  • Display backlinks to any website
  • PPC Analysis
  • Page Analyisis
  • SEO, Keyword and Competitor Analysis

But we’ll focus on the first and the last feature mentioned; since those two are the only feature we need in finding keywords that will make you more profits from your website. As you can see below, I’ve used “SEO” as the search term and chose “seo marketing” as an example.

The keyword I chose – “seo marketing” – has 9,867 daily search counts, approximately, on Google, Yahoo and MSN combined. That’s quite a huge number, right? If you get listed on the top page for that keyword, it would really blow up your traffic rankings, and it’s possible that more of your money pages will be skimmed through by those visitors.

After choosing a relevant keyword to your site/page, it’s then time to analyze it. As you can see below, Traffic Travis displayed excessive valuable information regarding the keyword’s state, including the metrics of your possible competitors.

Analyzing the keyword through this tool will easily allow you to have a peak of how you can take advantage of the keyword’s profitability. First, it shows you a list of the competing sites (arranged according to their Google rankings) for the chosen key phrase as well as their status, which includes the following:

  • Pagerank
  • Age of the domain in years
  • Number of backlinks of the page
  • Number of backlinks of the entire domain/site
  • Number of backlinks coming from .edu and .gov domains
  • If listed in DMOZ
  • If listed in Yahoo Directory
  • If keyword is included on the Title page
  • If keyword is mentioned on the site/page description
  • If H1 tag on the page contains the keyword
  • Age in days of Google’s cached version of the page
  • Number of sites linking to domain from country (TLD) of initial search

The SEO Analysis feature of the tool will also display the difficulty rating of the keyword chosen, which in my example showed “relatively easy”. And I believe it’s feasible to rank highly for that keyword in just 2 weeks. You can also check my previous case study on how you can boost your keyword rankings in 2 weeks.

A well staged keyword research will make you earn tons of money, so don’t take it lightly. Go and get your free Traffic Travis now! It’s a must have tool to both new and seasoned internet marketers and SEO practitioners. I professionally recommend it not just because I personally use it, but also… well, I think I’m not allowed to share this, but you can just drop me an email if you really want to know why :D That’s it! See you on the first page!

Kaiserthesage

Jason Acidre is a Marketing Consultant for Affilorama and Traffic Travis, a freelance Web & Search Strategist, and also the sole author of Philippines' premier SEO blog.

Related posts:

  1. Top Page for a Very High Competition Keyword in 3 Months Part II
  2. Top Page for a Very High Competition Keyword in 3 Months Part I

{ 10 comments… read them below or add one }

Dino from Santa Rosa SEO March 3, 2011 at 4:11 pm

Thanks for yet another informative article! Keyword research is similar to building a foundation for a house – without the proper structure – the house will eventually fall down. This tool provides most of the key indicators I have rely upon in a “paid” version of SEO software I utilize for research. I will give this a try!
Once the keyword data is collected, what is your favorite layout for presentation to the client? I am utilizing a xls spreadsheet format I continually modify.

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Jorge Maiden March 6, 2011 at 3:16 pm

interesting post. thanks mate!

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Martin Oxby - Custom Web Design March 14, 2011 at 5:12 am

Do you know if there’s an equivalent piece of software compatible with Mac OS X?
Thanks.
Martin Oxby – Custom Web Design recently posted..Cross Stitch Website LaunchedMy Profile

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Kaiserthesage May 3, 2011 at 2:49 am

Try Market Samurai, I think they have a Mac OS version.

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Julie Cheung May 3, 2011 at 1:27 am

Just tried Traffic Travis out – I love it! I noticed there is now a Pro version recently launched. What other additional features are there and what is the price? Doesn’t seem to say on the site. Thanks for this great post!
Julie Cheung recently posted..Car loans could fund purchase of new MiniMy Profile

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Kaiserthesage May 3, 2011 at 2:47 am

The new version of the PRO Traffic Travis just launched today. It’s worth $77 with a lot of freebies (including access to Affilorama pro). It has a lot of new awesome features, I personally liked the link prospecting feature, you should definitely check it out.

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Nishant May 10, 2011 at 6:57 am

What does CEXT (no. of sites linking to the domain from country(tld) of initial search) exactly indicate. What is the impact of high value or low value.

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Thomas Jackson from vanderbilt beach fl September 27, 2011 at 9:29 am

I see a lot of experienced Internet Marketers look for a niche market and go for an entire string of related keywords with very little or no competition, instead of targeting popular keywords . The Long Tail method proves very profitable. Ultimately, how profitable it will turn out depends largely on what you do with your keyword traffic or how well you can turn this traffic into a sale.
Thomas Jackson@vanderbilt beach fl recently posted..Welcome to VanderbiltBeach.comMy Profile

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JohnRiggs from Web Design Miami November 24, 2011 at 2:21 pm

Will have to try this tool, I have tried many different tools in the past but this one looks promising. Thanks for sharing.

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Karan Lugani January 20, 2012 at 10:18 am

I have heard a lot about Traffic Travis but haven’t given it a try yet. Now when you are recommending it, I am going to give it a try soon as it seems like a promising tool.

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