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8 Awesome Infographics on SEO and Online Marketing that I’ve Seen this 2011 + Resources

By on Aug 30, 2011 in Search, Social | 28 comments

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Developing infographics or data visualizations has been one of the most efficient ways to market websites in the age of social media, as this method is capable of grabbing attention – probably on any niche – through visual attraction and the substantiality of the information that these design-driven contents contain.

This powerful approach to online marketing can also benefit a site’s campaign in ways such as:

To start off, the idea for this post was actually inspired by a tweet by Wiep earlier today that was referring to Expedia’s infographic.

Speaking of inspiration, I’ve been also planning to create my first infograph (actually, this one is Oli’s fault, because of his bucket list about the things marketers should do before they die that I’ve read recently, and yes, creating an infograph, by yourself, is one of them). I already have everything in place – the concept for the design, the data and the possible structure of the content – except for one, the time that I’ll have to spend in creating it, since I’m really swamped with work these past few weeks (with new clients and the development of the upcoming new version of Affiloblueprint). I’m just not sure when I will be able to launch my first infograph, but for sure, I will.

Ok, you might think that this post is just a filler, but don’t worry, I’m finishing up another post that is scheduled to be published this week. There are just those days when work has to devour our time. Anyway, here are some of the most awesome and useful infographics that I’ve seen this year. There are also some resources listed below on how to create and promote infographs (links that I’ve personally used for my own research – yeah, I’m really serious about making my first infograph, teehee).

The Noob Guide to Online Marketing – by Oli Gardner of Unbounce

The Noob Guide to Online Marketing - InfographicUnbounce – The DIY Landing Page Platform

DIY Guide to Successful Linkbait – by VoltierCreative

by VoltierCreative

How Online Marketing Drives Offline Success – by KISSmetrics

by KISSmetrics

The Top 20 Most Expensive Keywords in Google AdWords Advertising – by Wordstream

by WordStream

Blog Design for Killer SEO – by Cyrus and Dawn Shepard

hosted on SEOmoz

Facebook VS. Google+ by SingleGrain

by SingleGrain

The Periodic Table of SEO Ranking Factors – by Search Engine Land

 by Search Engine Land

The History of Search and SEO – by SEO.com

by SEO.com

Infographic Creation, Promotion and Inspiration Resources

In Creating Infographics:

In Promoting with Infographics
Inspirations for Infographics:
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Jason Acidre

Jason Acidre is Co-Founder and CEO of Xight Interactive, marketing consultant for Affilorama and Traffic Travis, and also the sole author of this SEO blog. You can follow him on Twitter @jasonacidre and on Google+.

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28 Comments

    • Kaiserthesage

      August 31, 2011

      Post a Reply

      No prob Paul. Really enjoyed that post of yours, really useful!

  1. Hey, Thanks for the heads up. I notice that have missed a few very good infographics recently. Link baiting and history of search especially are very Good and I will re use them

  2. Sean

    August 31, 2011

    Post a Reply

    Cool list Jason!
    I love the Blog design for Killer Search Engine Optimization infographic by SEOmoz. My bro even made a repost about it. Getting good links out of it too!

  3. SEO Birmingham

    August 31, 2011

    Post a Reply

    Hey Kaiserthesage,
    Everyone knows that images speak more than words, but you implemented it.
    That was a master piece.
    Thanks for guiding me.

  4. Kharie

    August 31, 2011

    Post a Reply

    I actually have no idea on how to make these infograph but it seems so interesting for me to try it. Thanks for the ideas.

  5. Wow. Jason, those are some seriously powerful info graphics.

    On the average I would have to say that if the adage “a picture is worth a thousand words” is true, then an infographic is worth 5000 words at least.

    At least those are…;)

    Mark

    • Kaiserthesage

      August 31, 2011

      Post a Reply

      Haha, yeah, and Oli Gardner’s infographic is a living testimony of that statement!

      Now I’m starting to wonder what will be the next wave/generation of marketing through data visuals. I’ve seen a cool flash-like infographic from onlineschools.org recently, hope I can study how to make those, and perhaps be the first to do it in this industry 😀

      Thanks for the awesome comment Mark!

  6. Infographics

    August 31, 2011

    Post a Reply

    Amazing to see how far the pie chart has come, isn’t it? This is also a great representation of both text-heavy and minimal text infographics.

    • Kaiserthesage

      August 31, 2011

      Post a Reply

      I added the link on the promotion section :) thanks for suggesting that post! (I’ve read that recently, and I’m just not sure why I forgot to include it on my list of resources, damn).

  7. Robert Benwell

    September 2, 2011

    Post a Reply

    Developing info-graphics or data visualizations has been one of the most efficient ways to market websites in the age of social media, as this method is capable of grabbing attention – probably on any niche. Nice graphics = Nice traffic..:-)

  8. Jason,

    Wow these are some fantastic inforgraphics. I do not know how I have missed all of these! These inforgraphics really do show the power behind the idea of a picture being worth a thousand words!

  9. Duy

    November 25, 2011

    Post a Reply

    Awesome collection Jason! I really like the “the History of Search” and “Noob Guide to Online Marketing” ones 😀 Thanks for sharing man!

  10. Val Adams

    April 3, 2012

    Post a Reply

    The Periodic Table of SEO Ranking Factors looks cool. And regarding the infographic of “DIY Guide to Successful Linkbait” which mentioned about link bait, it seems that link baiting and guest blog posting is somewhat similar.

    The inforgraphic of “The Top 20 Most Expensive Keywords in Google AdWords Advertising” is simple, direct to the point and very helpful. It looks like finance related sites are the top most expensive keywords in Google adwords advertising.

    Even if these infographics are still from the year 2011, it’s still helpful for this year (2012).

  11. Nice collection of inforgraphics! :) How I wish I was able to see our finish product on our own infographics before I left our company. Anyway, thanks Jason for sharing.

  12. Harley

    August 16, 2012

    Post a Reply

    Great collection of infographics! We are working for our own niche and planning to release next month or so, bookmarking this for future inspiration. Thanks Jason!

  13. Brian

    August 26, 2012

    Post a Reply

    Great stuff. It is amazing what infographics have done in the last few month. It makes complete sense though. People love pictures much more than words. Thanks for the great list.

  14. Andy Kuiper

    September 29, 2012

    Post a Reply

    I just stumbled onto this page… so my comments are going to be a bit dated, but while lately there has been some recent ‘discussion’ about the merits of utilizing infographics, I believe you can’t go wrong with a good infographic… as long as it’s good for the end user, you’re “adding value” and that’s what Matt is always preaching :-)

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